BookSource Hosts Amazon Webinar to Support Publisher Success
Updated: 7 hours ago
BookSource was delighted to host a webinar designed to provide their publishers with the tools, insights and practical knowledge needed to get the very best from Amazon.
Presented by BookSource Managing Director, Davinder Bedi and Cam Lennon of Zon Publishing, one of the UK publishing industry's foremost Amazon and eCommerce consultants, the session focused on helping publishers better understand Amazon processes, identify opportunities for improvement, and maximise their performance with the retailer.
Tailored specifically for BookSource clients, the webinar explored key elements of the Amazon ordering and fulfilment journey, providing practical guidance on how publishers can improve efficiency and strengthen their relationship with one of the industry's most important retailers.
Topics covered included:
How BookSource trades with Amazon including its established EDI messaging
How Amazon ranks books. How Amazon's A10 algorithm actually ranks books, and what's changed from the old playbook that most publishers are still working to
The metadata and listing levers that move the needle: titles, bullets, descriptions and backend keywords, and how to prioritise them
Advertising for books: where spend works, where it's wasted, and how it feeds organic ranking
Practical, publisher-side actions our publishers could take away and apply to their own titles straight after the session
The event formed part of BookSource's ongoing commitment to supporting publisher success. By sharing industry expertise and practical guidance, the webinar reinforced BookSource's proven operational capability in managing Amazon's requirements, while demonstrating the tools and support available to help publishers maximise their opportunities with one of the world's largest book retailers.
Thank you to everyone who joined us. We look forward to hosting more events that enable the sharing of industry expertise across the publishing community. BookSource publishers who were not able to attend the webinar, there is a recording available. Please contact us!
